Adapting to meet the demands of today’s shopping habits and a growing appetite for purchase deliveries
Recent times have been turbulent for retailers. The rise in popularity of online shopping and decline in store footfall has challenged all bricks-andmortar stores, whether or not online forms part of their offering. Competition for customers is fierce and brand loyalty increasingly difficult to create and maintain.
Added to that, beginning March 2020 retailers faced unprecedented challenges in their handling of parcels and packages. Customers’ ability to visit shops literally changed overnight as did the way they began to consume products and services. Goods delivery was thrown into a state of flux. Contact-free delivery and package pick-up options became important features within the retailer’s offering.