WisdomInterface

The Advertising Cloud Playbook

With advertising conducted through the account-based lens of the Demandbase Advertising Cloud, here’s what we can do:

  • More precisely target buying committees at target accounts while avoiding waste.
  • Ingest signals from CRM and marketing automation to align our programs to our business.
  • Track our campaign spend’s influence on actual revenue, making the contributions of all revenue teams to the business much more visible.

In The Advertising Cloud Playbook, we’ll address all of the questions below and more with guidelines and best practices, as well as helpful tips for carrying out advertising campaigns with Demandbase.

  1. How do you really square programmatic advertising with an account-based strategy?
  2. What’s the best way to segment accounts into campaign audiences?
  3. How should budgets be allocated across accounts?
  4. What type of messaging works at different stages in the account funnel?

Check out the Playbook today.

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Who We Are

Xcellent Insights is a futuristic market intelligence firm, headquartered in New York, US that focuses on providing strategic market insights. We offer a plethora of data-centric research reports and consulting services to help customers expand and explore their business strategies, obtain clarity about current business trends and future development, and attain substantial growth. Our portfolio of services includes syndicated and custom research reports driven by end-to-end market research and market intelligence studies.

What We Do

We strive to offer the best market research and consulting services to our customers that will benefit them in making informed business decisions. We provide an extensive list of market research titles falling under various industry categories such as consumer goods, food, and beverages, automotive, healthcare, and chemicals, covering latest and trending market insights. Through our services, we aim to connect an organization’s goal with lucrative outcomes globally.

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      Subscribe for more insights





      By completing and submitting this form, you understand and agree to WisdomInterface processing your acquired contact information as described in our privacy policy.

      No spam, we promise. You can update your email preference or unsubscribe at any time and we'll never share your details without your permission.